Those of us in North America knew this fine Italian automobile as the Strada, and we pretty much backed away from it in horror. Not so in Europe, where car buyers kept buying the things until 1988.
This ad appears to be from 1985 or so, judging by the car's grille and the herpes-tinted shades gnawed upon by the Ritmo's comely driver when she spots her white-powder connection driving by in another Ritmo. It's unclear which market saw this Spanish-language ad, since SEAT built Ritmo clones for the SDM. Argentina?